Related Group has spent nearly half a century defining what a large-scale luxury residential developer looks like in the Americas. Their expansion into Mexico is the company's most focused international push in a generation. This piece describes what they have built, what the Mexico portfolio consists of, and why the timing of that expansion is itself a piece of information.
Key Takeaways
- —Related Group has delivered institutional-scale residential development across five decades and every U.S. real estate cycle since 1979
- —Their portfolio is defined by co-brand partnerships with the world's leading hospitality operators
- —The Mexico portfolio — Puerto Vallarta, Mexico City, Playa del Carmen — is the company's largest and most focused international commitment to date
- —The three markets were chosen for structural reasons, not opportunistic ones
- —The developer's Mexico presence changes what pre-construction in these markets looks like
Nearly half a century of institutional development
Founded by Jorge Pérez in Miami in 1979, Related Group grew from an affordable-housing developer into the dominant luxury residential developer in the Americas. Their projects shaped the skylines of Brickell, Edgewater, and Miami Beach — and, over time, expanded into signature collaborations with Armani, Fendi, Aston Martin, and, more recently, the leading global hospitality brands. What distinguishes Related Group is not any single project. It is the continuity of institutional-scale development through recession, through the 2008 crisis, through the pandemic, without a failed delivery.
The co-brand strategy
Related Group's most distinctive competitive advantage is their systematic partnership with world-class hospitality brands. Thompson Hotels, Viceroy, SLS, W Hotels, Auberge Resorts — each partnership is an editorial choice, not a commercial arrangement. The brand determines who they build with, and the developer determines who they build for. In the Mexican portfolio, Related Group has paired with Thompson (Hyatt) for the urban and coastal developments in Mexico City and Puerto Vallarta, and with Viceroy for the resort development in Playa del Carmen.
The Mexico portfolio
The Mexican expansion consists of three developments in three of the country's most established luxury markets:
- —Thompson Residences Puerto Vallarta — on Banderas Bay, at the crossroads of Mexico's most mature international coastal market, designed by Arquitectonica with interiors by Sofía Aspe
- —Thompson Residences Mexico City — overlooking Paseo de la Reforma, in the highest-end urban corridor in Latin America, designed by Arquitectonica with interiors by Piero Lissoni
- —Viceroy Residences Playa del Carmen — on the Riviera Maya, in partnership with Viceroy Hotels and Grupo Hotelero Santa Fe, in a market defined by nature-immersive luxury
Each is a first-of-its-kind pairing in its respective market.
Why the timing matters
Related Group did not enter Mexico randomly. They entered after two decades of watching demand for institutional-quality branded residential product build in these three markets while local developers struggled to deliver product at that standard. The company arrived at the moment its capabilities matched what these markets had been asking for. That is a piece of information for anyone evaluating the Mexican pre-construction landscape.
Related Group's Mexico developments are the exclusive focus of the Mexperts collection. The specifics of each building — floor plans, unit availability, current pricing, delivery timing — are what we walk through with you directly.